Digital Marketing

What is Digital MarketingTraining

Digital marketing is promoting business, products or services through online channels. This promoting can be done through organic and paid mainly on the internet and also on mobile phones. Nowadays, people spending most of their time on the internet and on their mobile phones. So our Digital Marketing Training Course should also focus on internet and on mobile phones to reach the right audience. Digital marketing is a key term for marketing of products or services in this digital world.

As per William Inman data warehousing characteristics

  • Subject Oriented
  • Time Variant
  • Nonvolatile
  • Integrated

What we do at Circlesoft Technologies for SEO Training?

SEO Training in Chennai provides search engine optimization (SEO) courses what drive pupils to grow quicker in this continually evolving advertising world. Circlesoft Technologies offers 100% practical classes by exposure to live assignments which offer a better accepting of the ideas and methods that will lead to a fruitful career. Their institute always include with proven methods that help pupils to gain enormous knowledge about search engines.

To Whom SEO Training in Chennai is suitable for?

SEO training is suitable for those who just completed their graduation and want to start their career as SEO trainee.

Whom do we train?

  • IT professionals
  • Sales as well as marketing professionals
  • Content writers
  • Mobile App developer
  • Digital Marketing experts
  • Inbound marketers
  • Bloggers
  • Search engine Marketers
  • Affiliate Marketers

Job Opportunity for SEO

SEO career is a portion of Digital Marketing field. After SEO training in Chennai you can get several job opportunities. Career in SEO is growing popular in India as well as if you watch the history in addition to recent advertisements on prevalent job portals, you will see that need on behalf of well-trained SEO specialists in India is increasing every day. Nearly every small or large business that have site is now spending in SEO to acquire top position in Google.

After SEO training in Chennai, you can begin your profession as SEO trainee or else Jr. SEO executive by good digital marketing concern. Practice as well as learn advanced SEO methods and upgrade your talents. You may then start moving to SEO executive, Sr. Executive, Manager or else team leader. You can also develop specialist in constructing backlinks otherwise writing content. You can upgrading your skills as well as become very good in PPC, analytics etc.

Certifications and Job opportunity Support

Search engine optimization is a blistering ability in today’s online market. Whether you are writing website copy, designing websites or trying to market a service online, showing your SEO Certified logo as well as certificate means you have the information and skills compulsory to achieve marks. In addition, probable customers will feel harmless knowing they are supported by SEO Certification’s dispute resolve services. Certification proves to employers as well as clients similar that your knowledge is attributed by a recognized business organization.

Advantages of SEO Training

  • Bring your website first in search results which will increase your CTR.
  • Increased visibility in the search engine results enhances customer trust and your brand recognition.
  • The Internet is always ‘on’ so enjoy a 24/7 boost to your brand with SEO web promotion.

We are providing perfect examples at our SEO Training in Chennai.

SEO Training Course Syllabus

MODULE 1: BASICS DIGITAL MARKETING

  • Introduction To Online Digital Marketing
  • Importance Of Digital Marketing
  • How Internet Marketing Works?
  • Traditional Vs. Digital Marketing
  • Significance Of Online Marketing In Real World
  • Increasing Visibility
  • Visitors’ Engagement
  • Bringing Targeted Traffic
  • Lead Generation
  • Converting Leads
  • Performance Evaluation

MODULE 2: ANALYSIS AND KEYWORD RESEARCH

  • Market Research
  • Keyword Research And Analysis
  • Types Of Keywords
  • Tools Used For Keyword Research
  • Localized Keyword Research
  • Competitor Website Analysis
  • Choosing Right Keywords To The Project

MODULE 3: SEARCH ENGINE OPTIMIZATION (SEO)

  • Introduction To Search Engine Optimization
  • How Search Engine Works?
  • SEO Fundamentals & Concepts
  • Understanding The SERP
  • Google Processing

MODULE 4: ON PAGE OPTIMIZATION

  • Domain Selection
  • Hosting Selection
  • Meta Data Optimization
  • URL Optimization
  • Internal Linking
  • 301 Redirection
  • 404 Error Pages
  • Canonical Implementation
  • H1, H2, H3 Tags Optimization
  • Image Optimization
  • Optimize SEO Content
  • Check For Copy scape Content
  • Landing Page Optimization
  • No-Follow And Do-Follow
  • Indexing And Caching
  • Creating Xml Sitemap
  • Creating Robot.Txt
  • SEO Tools And Online Software

MODULE 5: OFF PAGE OPTIMIZATION

  • Link Building Tips & Techniques
  • Difference Between White Hat And Black Hat SEO
  • Alexa Rank, Domain
  • Authority, Backlinks
  • Do’s & Don’ts In Link Building
  • Link Acquisition Techniques
  • Directory Submission
  • Social Bookmarking Submission
  • Search Engine Submission
  • Web 2.0 Submission
  • Article Submission
  • Press Release Submission
  • Forum Submission
  • PPT Submission
  • PDF Submission
  • Classified Submission
  • Business Listing
  • Blog Commenting

MODULE 6 : SEO UPDATES AND ANALYSIS

  • Google Panda, Penguin, Humming Bird Algorithm
  • How To Recover Your Website From Google Penalties
  • Webmaster And Analytics Tools
  • Competitor Website Analysis And Backlinks Building
  • SEO Tools For Website Analysis And Optimization
  • Backlinks Tracking, Monitoring And Reporting

MODULE 7: LOCAL BUSINESS & LISTING

  • Local Business Listing – Optimizing Your Local Search Listings To Bring New Customers
    Right To Your Business
  • Creating Local Listing In Search Engine
  • Google Places Setup (Including Images, Videos, Map Etc)
  • Placing Web Site On First Page Of Google Search
  • Lean To Make Free Online Business Profile Page
  • How To Make Monthly Basis Search Engine Visibility Reports
  • Verification On Listing , Google Reviews

MODULE 8: CREATING A NEW SIMPLE WEBSITE

  • Creating A Simple Website For Your Business/Work Using Html Coding

MODULE 9: EMAIL MARKETING

  • Using Bulk Email Service To Boost Your Business

MODULE 10: SMS MARKETING

  • Using Bulk SMS Service To Boost Your Business

MODULE 11: LIVE PRACTICALS

  • Live Practical Experience

MODULE 12: INTERVIEW PREPARATION

  • Resume Preparation
  • Interview Question Preparation

Placement Assistance after Google Analytics Training 

  • Circle Soft Technologies is the Legend in offering placement to the students.
  • It has a dedicated placement Portal which caters to the needs of the students during placements.
  • Trainers help the students in the development of their RESUME as per current industry standards.
  • Circle Soft Technologies conducts Development sessions including Mock Interviews, Presentation skills to prepare students to face challenging interview situation with ease.
  • Circle Soft Technologies has prepared its students to get placed in top IT Sectors like HCL, TCS, Infosys, Wipro, Accenture and many more.
  • More than 2000+ students Placed in Last Year. Please Visit our Placed Students List on our website.
  • 92% percent Placement Record
  • 1000+ Interviews Organized

Syllabus of Google Analytics Course 

  • Introduction to Google Analytics
    • What Is Web Analytics?
    • Where is Web Analytics Used?
  • Google Analytics Premium & Standard Comparison
  • Setup Google Analytics
    • For website tracking
    • For mobile app tracking
  • Linking other Google products like Adwords etc with google analytics
  • Schedule Email Reports
  • Google analytics Key Term Metric
  • Dashboard Widgets
  • Intelligence Events
  • Audience Reports
  • Demographics Reports
  • Geo Report
  • Behavior Report
  • Engagement Report
  • Real Time Report
  • Benchmarking Report
  • Users Flow Report
  • E-commerce Report
  • Adwords Report
  • Social Report
  • Search Console Report.

Placement Assistance after Google Adwords Training .

  • Circlesoft Technologies is the Legend in offering placement to the students.
  • It has a dedicated placement Portal which caters to the needs of the students during placements.
  • Trainers help the students in the development of their RESUME as per current industry standards.
  • Circlesoft Technologies conducts Development sessions including Mock Interviews, Presentation skills to prepare students to face challenging interview situation with ease.
  • Circlesoft Technologies has prepared its students to get placed in top IT Sectors like HCL, TCS, Infosys, Wipro, Accenture and many more.
  • More than 2000+ students Placed in Last Year. Please Visit our Placed Students List on our website.
  • 92% percent Placement Record
  • 1000+ Interviews Organized

Syllabus of Google Adwords Course 

Introduction

  • Course overview
  • Pay Per Click Fundamental
  • How PPC Help for Business?
  • Pay Per Click Ads Tools
  • Marketing Objective

Google Adwords 

  • Introduction of Google Adwords
  • Adwords Tools
  • Google Adword Account Structure
  • CPC Concepts
  • Audience
  • Ads Network
  • Tools
  • Reports

Campaign 

  • Search Network
  • How to Set up Campaign
  • Bidding
  • CPC Concept
  • Audience
  • Campaign
  • Ads Groups
  • Ads
  • Keywords
  • Keyword Planner
  • Display Planner

Search Network Ads  

  • Introduction
  • Search Network Fundamental
  • Search Networks Ads Type

Display Network Ads  

  • Introduction
  • Display Network Fundamental
  • Display Networks Ads Type
  • Marketing Objective
  • Non-Marketing Objective

Search and Display Network Ads  

  • Introduction
  • Ads Type
  • Search Network
  • Display Network
  • CPC Concept of Search and Display Network
  • Create Effective Page Timeline

Video Network Ads  

  • Introduction
  • Video Ads Fundamental
  • An objective of Video Ads
  • Video Ads for Engagement
  • Video Ads for Shopping
  • Video Ads for App Install

Universal App Network Ads  

  • Introduction
  • App Install
  • App Engagement
  • App Analytics

Google Certification Training  

  • Adwords Certification